{"id":2744,"date":"2025-08-16T06:04:37","date_gmt":"2025-08-16T09:04:37","guid":{"rendered":"https:\/\/oficialnoticias.com\/?p=2744"},"modified":"2025-08-16T06:04:42","modified_gmt":"2025-08-16T09:04:42","slug":"diretor-abre-o-jogo-sobre-estrategias-da-xsports-novo-canal-esportivo","status":"publish","type":"post","link":"https:\/\/oficialnoticias.com\/?p=2744","title":{"rendered":"Diretor abre o jogo sobre estrat\u00e9gias da Xsports, novo canal esportivo"},"content":{"rendered":"<p><\/p>\n<div>\n<p>Primeiro canal dedicado \u00e0 transmiss\u00f5es esportivas em TV aberta, a <b>Xsports<\/b> iniciar\u00e1 as atividades oficialmente neste s\u00e1bado (16). Diretor comercial da empresa, Thiago Garcia explicou como foi o processo para adquirir direitos de grandes ligas do futebol mundial.<\/p>\n<p>Campeonatos da <bsp-link-enhancement><br \/>\n    <span class=\"LinkEnhancement\"><a class=\"Link\" href=\"https:\/\/www.itatiaia.com.br\/esportes\/futebol\/futebol-internacional\/futebol-ingles\" title=\"&lt;b&gt;Inglaterra&lt;\/b&gt;\"><b>Inglaterra<\/b><\/a><\/span><\/bsp-link-enhancement><b>, <\/b><bsp-link-enhancement><br \/>\n    <span class=\"LinkEnhancement\"><a class=\"Link\" href=\"https:\/\/www.itatiaia.com.br\/esportes\/futebol\/futebol-internacional\/futebol-espanhol\" title=\"&lt;b&gt;Espanha&lt;\/b&gt;\"><b>Espanha<\/b><\/a><\/span><\/bsp-link-enhancement><b>, <\/b><bsp-link-enhancement><br \/>\n    <span class=\"LinkEnhancement\"><a class=\"Link\" href=\"https:\/\/www.itatiaia.com.br\/esportes\/futebol\/futebol-internacional\/futebol-italiano\" title=\"&lt;b&gt;It\u00e1lia &lt;\/b&gt;\"><b>It\u00e1lia <\/b><\/a><\/span><\/bsp-link-enhancement><b>e <\/b><bsp-link-enhancement><br \/>\n    <span class=\"LinkEnhancement\"><a class=\"Link\" href=\"https:\/\/www.itatiaia.com.br\/esportes\/futebol\/futebol-internacional\/futebol-alemao\" title=\"&lt;b&gt;Alemanha&lt;\/b&gt; \"><b>Alemanha<\/b> <\/a><\/span><\/bsp-link-enhancement>s\u00e3o alguns dos atrativos do novo canal. Em entrevista \u00e0 <b>Itatiaia<\/b>, Thiago Garcia detalhou que as negocia\u00e7\u00f5es iniciaram em um evento internacional de direitos de transmiss\u00e3o.<\/p>\n<p>\u201cFomos conversar pessoalmente com os detentores dos direitos de transmiss\u00e3o no maior evento de direitos esportivos no mundo, a Sportel, em M\u00f4naco e Miami, para construir rela\u00e7\u00f5es, mostrar o nosso valor e apresentar o projeto. A partir disso, nasceram colabora\u00e7\u00f5es com <i>players<\/i> relevantes que fazem sentido para n\u00f3s\u201d, afirmou.<\/p>\n<div class=\"Enhancement\" data-align-center=\"\">\n<div class=\"Enhancement-item\">\n<p>                            <bsp-figure class=\"Figure\" id=\"image-590000\"><br \/>\n    <button class=\"containerImg\"><\/p>\n<p>    <a class=\"AnchorLink\" title=\"image-590000\" name=\"image-590000\"\/><\/p>\n<picture><source type=\"image\/webp\" width=\"1000\" height=\"563\" srcset=\"https:\/\/medias.itatiaia.com.br\/dims4\/default\/de721fe\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/568x320!\/format\/webp\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2Fb6%2F06%2F3ce6dca840b79c4d9b061bd881cb%2Fwhatsapp-image-2025-08-15-at-16-27-46-1.jpeg 568w,https:\/\/medias.itatiaia.com.br\/dims4\/default\/6218508\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/768x432!\/format\/webp\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2Fb6%2F06%2F3ce6dca840b79c4d9b061bd881cb%2Fwhatsapp-image-2025-08-15-at-16-27-46-1.jpeg 768w,https:\/\/medias.itatiaia.com.br\/dims4\/default\/11b8ee7\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/1000x563!\/format\/webp\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2Fb6%2F06%2F3ce6dca840b79c4d9b061bd881cb%2Fwhatsapp-image-2025-08-15-at-16-27-46-1.jpeg 1000w\"\/><source width=\"1000\" height=\"563\" srcset=\"https:\/\/medias.itatiaia.com.br\/dims4\/default\/e5eca9f\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/1000x563!\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2Fb6%2F06%2F3ce6dca840b79c4d9b061bd881cb%2Fwhatsapp-image-2025-08-15-at-16-27-46-1.jpeg\"\/><\/picture>\n<p>    <\/button><\/p>\n<div class=\"Figure-content\"><figcaption class=\"Figure-caption\">\n<p>Agenda de estreia da Xsports<\/p>\n<\/figcaption><\/div>\n<p><\/bsp-figure><\/p><\/div>\n<\/p><\/div>\n<p><bsp-link-enhancement><br \/>\n    <span class=\"LinkEnhancement\"><a class=\"Link\" href=\"https:\/\/www.itatiaia.com.br\/esportes\/basquete\/nbb\" title=\"&lt;b&gt;Novo Basquete Brasil (NBB)&lt;\/b&gt; \"><b>Novo Basquete Brasil (NBB)<\/b> <\/a><\/span><\/bsp-link-enhancement>e as corridas da Nascar s\u00e3o outros eventos esportivos que ter\u00e3o transmiss\u00e3o da Xsports. O diretor comercial explicou que a inten\u00e7\u00e3o \u00e9 adicionar transmiss\u00f5es variadas para o p\u00fablico, incluindo novas ligas de futebol e outras modalidades.<\/p>\n<p>As transmiss\u00f5es, inclusive, n\u00e3o se limitar\u00e3o \u00e0 TV aberta. O objetivo \u00e9 tamb\u00e9m expandir para meios digitais.<\/p>\n<p>\u201cAdicionamos mais duas competi\u00e7\u00f5es: <bsp-link-enhancement><br \/>\n    <span class=\"LinkEnhancement\"><a class=\"Link\" href=\"https:\/\/www.itatiaia.com.br\/esportes\/futebol\/futebol-internacional\/futebol-argentino\" title=\"&lt;b&gt;Copa Argentina&lt;\/b&gt;\"><b>Copa Argentina<\/b><\/a><\/span><\/bsp-link-enhancement> e J1 League (Campeonato Japon\u00eas). Nossa busca por um portf\u00f3lio amplo ser\u00e1 cont\u00ednua, e alguns eventos ainda ser\u00e3o revelados no tempo certo. Determinadas competi\u00e7\u00f5es, teremos direitos tamb\u00e9m para o YouTube e redes sociais, j\u00e1 em outras o conte\u00fado ser\u00e1 exclusivo da TV\u201d, disse.<\/p>\n<p>\u201cQueremos ampliar nossa variedade de ligas de futebol, mas tamb\u00e9m trazer visibilidade para modalidades com pouco espa\u00e7o na TV aberta, como maratonas, t\u00eanis, automobilismo. Nosso objetivo est\u00e1 voltado para uma experi\u00eancia rica, interativa e diversa\u201d, seguiu.<\/p>\n<p><bsp-list-loadmore class=\"PageListStandardG\" data-module=\"\" data-show-loadmore=\"true\" data-list-title-size=\"3\" data-list-description-size=\"3\"><\/p>\n<p>    <a class=\"AnchorLink\" title=\"leia-tambem\" name=\"leia-tambem\"\/><\/p>\n<p><\/bsp-list-loadmore><\/p>\n<h2>Qual \u00e9 o diferencial da Xsports?<\/h2>\n<p>Segundo Thiago Garcia, a novidade que a Xsports apresenta ao mercado \u00e9 a experi\u00eancia de 24 horas de programa\u00e7\u00e3o dedicada ao esporte, personalizada, e com acesso amplo em TV aberta. A dedica\u00e7\u00e3o exclusiva ao esporte, j\u00e1 consolidada em TV fechada, ser\u00e1 experimentada em outro ambiente.<\/p>\n<p>\u201cUm dos nossos diferenciais \u00e9 oferecer transmiss\u00f5es esportivas premium em uma janela j\u00e1 consolidada, a TV aberta, promovendo uma experi\u00eancia 24\/7 para o telespectador que nunca teve acesso a esse tipo de conte\u00fado de forma cont\u00ednua\u201d, afirmou.<\/p>\n<p>\u201cQueremos criar um encontro de gera\u00e7\u00f5es, entregando algo \u00fanico e fazendo com que o p\u00fablico se sinta parte de tudo o que realizamos. No digital, seremos uma extens\u00e3o da nossa tela de TV, aproximando ainda mais um p\u00fablico presente no ambiente online\u201d, continuou.<\/p>\n<div class=\"Enhancement\" data-align-center=\"\">\n<div class=\"Enhancement-item\">\n<p>                            <bsp-figure class=\"Figure\" id=\"image-040000\"><br \/>\n    <button class=\"containerImg\"><\/p>\n<p>    <a class=\"AnchorLink\" title=\"image-040000\" name=\"image-040000\"\/><\/p>\n<picture><source type=\"image\/webp\" width=\"1000\" height=\"563\" srcset=\"https:\/\/medias.itatiaia.com.br\/dims4\/default\/6701877\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/568x320!\/format\/webp\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2F6b%2Fc6%2F4ce1f5114f7fa9db6c29c52ec60e%2Fwhatsapp-image-2025-08-15-at-16-27-46-2.jpeg 568w,https:\/\/medias.itatiaia.com.br\/dims4\/default\/004911d\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/768x432!\/format\/webp\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2F6b%2Fc6%2F4ce1f5114f7fa9db6c29c52ec60e%2Fwhatsapp-image-2025-08-15-at-16-27-46-2.jpeg 768w,https:\/\/medias.itatiaia.com.br\/dims4\/default\/9ee2e92\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/1000x563!\/format\/webp\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2F6b%2Fc6%2F4ce1f5114f7fa9db6c29c52ec60e%2Fwhatsapp-image-2025-08-15-at-16-27-46-2.jpeg 1000w\"\/><source width=\"1000\" height=\"563\" srcset=\"https:\/\/medias.itatiaia.com.br\/dims4\/default\/c530fd6\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/1000x563!\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2F6b%2Fc6%2F4ce1f5114f7fa9db6c29c52ec60e%2Fwhatsapp-image-2025-08-15-at-16-27-46-2.jpeg\"\/><img loading=\"lazy\" decoding=\"async\" class=\"Image\" alt=\"Jornalistas Mauro Beting e Milton Leite ser\u00e3o algumas das principais vozes da Xports\" width=\"1000\" height=\"563\" src=\"https:\/\/medias.itatiaia.com.br\/dims4\/default\/c530fd6\/2147483647\/strip\/true\/crop\/1600x901+0+0\/resize\/1000x563!\/quality\/90\/?url=https%3A%2F%2Fk2-prod-radio-itatiaia.s3.us-east-1.amazonaws.com%2Fbrightspot%2F6b%2Fc6%2F4ce1f5114f7fa9db6c29c52ec60e%2Fwhatsapp-image-2025-08-15-at-16-27-46-2.jpeg\" loading=\"lazy\"\/><\/p>\n<\/picture>\n<p>    <\/button><\/p>\n<div class=\"Figure-content\"><figcaption class=\"Figure-caption\">\n<p>Jornalistas Mauro Beting e Milton Leite ser\u00e3o algumas das principais vozes da Xports<\/p>\n<\/figcaption><\/div>\n<p><\/bsp-figure><\/p><\/div>\n<\/p><\/div>\n<p>A ideia da cria\u00e7\u00e3o do canal nasceu a partir da paix\u00e3o dos realizadores por esporte, atrelado ao desejo de democratizar o acesso \u00e0 ligas internacionais, de acordo com Garcia. A Xsports conta com apoio do Grupo Kalunga e ter\u00e1 profissionais consagrados como Milton Leite e Mauro Beting nas programa\u00e7\u00f5es.<\/p>\n<p>\u201cA ideia da Xsports surgiu de uma mistura bem especial: nossa paix\u00e3o de crian\u00e7a pelo esporte com a chance de criar um canal acess\u00edvel com programa\u00e7\u00e3o 100% esportiva. O Grupo Kalunga sempre esteve lado a lado com o desenvolvimento do esporte no pa\u00eds, e aproveitar a concess\u00e3o de TV aberta da empresa para estimular a pr\u00e1tica esportiva como estilo de vida \u00e9 algo que nos move\u201d, concluiu.<\/p>\n<h2>Onde assistir \u00e0 Xsports?<\/h2>\n<p>Em Belo Horizonte (MG), a Xports estar\u00e1 dispon\u00edvel no canal 16 UHF. O canal est\u00e1 dispon\u00edvel de forma gratuita em antena comum (TV digital terrestre), parab\u00f3lica e pelas operadoras de TV por assinatura.<\/p>\n<p>Neste s\u00e1bado (16), o canal transmitir\u00e1 os seguintes jogos: Tottenham x Burnley (Premier League), Blackburn x Birmingham (Championship) e Stuttgart x Bayern de Munique (Supercopa da Alemanha).<\/p>\n<\/p><\/div>\n<p><script>\n  window.fbAsyncInit = function() {\n      FB.init({\n              appId : '1447052969554341',\n          xfbml : true,\n          version : 'v2.9'\n      });\n  };\n  (function(d, s, id){\n     var js, fjs = d.getElementsByTagName(s)[0];\n     if (d.getElementById(id)) {return;}\n     js = d.createElement(s); js.id = id;\n     js.src = \"https:\/\/connect.facebook.net\/en_US\/sdk.js\";\n     fjs.parentNode.insertBefore(js, fjs);\n   }(document, 'script', 'facebook-jssdk'));\n<\/script><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Primeiro canal dedicado \u00e0 transmiss\u00f5es esportivas em TV aberta, a Xsports iniciar\u00e1 as atividades oficialmente neste s\u00e1bado (16). Diretor comercial da empresa, Thiago Garcia explicou como foi o processo para adquirir direitos de grandes ligas do futebol mundial. Campeonatos da Inglaterra, Espanha, It\u00e1lia e Alemanha s\u00e3o alguns dos atrativos do novo canal. Em entrevista \u00e0&#8230;<\/p>\n","protected":false},"author":2,"featured_media":2745,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[4],"tags":[],"class_list":["post-2744","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-sports"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Diretor abre o jogo sobre estrat\u00e9gias da Xsports, novo canal esportivo -<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/oficialnoticias.com\/?p=2744\" \/>\n<meta property=\"og:locale\" content=\"pt_BR\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Diretor abre o jogo sobre estrat\u00e9gias da Xsports, novo canal esportivo -\" \/>\n<meta property=\"og:description\" content=\"Primeiro canal dedicado \u00e0 transmiss\u00f5es esportivas em TV aberta, a Xsports iniciar\u00e1 as atividades oficialmente neste s\u00e1bado (16). Diretor comercial da empresa, Thiago Garcia explicou como foi o processo para adquirir direitos de grandes ligas do futebol mundial. Campeonatos da Inglaterra, Espanha, It\u00e1lia e Alemanha s\u00e3o alguns dos atrativos do novo canal. 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